MEDIA
New Straits Times
By Chong Jin Hun
jinhun@nstp.com.my
INSURER American Home Assurance Company Malaysia (AHA) has roped in mobile phone network operator DiGi.com Bhd to jointly promote an insurance scheme for hand phones in Malaysia.
Claimed to be the first of its kind here, AHA’s “Mobisure Programme” covers stolen and damaged handsets, and involves a minimum monthly premium of RM.99, excluding service tax.
The fee for the scheme, currently available at the 90 DiGi specialized stores here, is based on the price of the phones.
Similar protection initiatives are already available in Europe.
“The premium has been made affordable to reach a wider spectrum of mobile phone users.” AHA chief executive Brad M. Bennett told reporters at the launch of Mobisure in Kuala Lumpur
yesterday.
Mobisure offers buyers new and similar replacement phones within 24 hours of a theft-claim notice. Damaged handsets will, meanwhile be collected from the owners and returned once repaired.
Phones which cannot be repaired will be replaced with a new device. DiGi is expected to benefit from a larger product range with the addition of Mobisure at its premises through the tie-up.
Meanwhile, Energy, Water and Communications Minister Datuk Seri Dr. Lim Keng Yaik, who officiated.
